What’s Your Make-up Personality? In-store Cosmetics Digital Signage Demo

Thursday, April 23rd, 2009 by Julia Hyde
Cosmetic Touch-screen Digital Signage Demo

Cosmetic Touch-screen Digital Signage Demo

Introducing Creative Search Media’s latest touch-screen digital signage demo designed for cosmetic brands to engage consumers in department stores such as Macy’s, Nordstroms, food, drug and specialty retail stores.

Incorporating touch-screen and mobile/QR Code technology, the customer can choose the look they like, choose make-up colors and download the information to their mobile phone via a QR Code or get an instant discount coupon. Product manufacturers or the store are able to track QR Code impressions using our QR Code management tool, QreateBUZZ.

The demo was created in response to a recent survey that showed that in-store beauty and… Read More

What’s for Dinner? Grocery Store Digital Signage Lets Customers Pair Wine with Recipes and Download a Coupon to Their Mobile Phone.

Monday, April 13th, 2009 by Julia Hyde
What's for Dinner? Chicken, Beef or Pork?

What’s for Dinner? Chicken, Beef or Pork?

Not that I’m obsessed with wine or anything (see previous digital signage demo) but I know first hand what a chore it is to figure out what I’m going to cook for dinner each night. And if dinner isn’t difficult enough, selecting a complementary wine amid the vast choices on the grocery store shelf, is enough to give me a major headache.

Enter our latest Touch-screen Digital Signage demo. A quick, easy way for grocery shoppers to select all the ingredients for tonight’s dinner, pair the recipe with the perfect wine, and download all the information, including an instant QR Code-enabled discount… Read More

If You Think Digital Signage Costs Too Much, Think Again

Wednesday, April 8th, 2009 by Julia Hyde

“HOW MUCH!”

Example Digital Signage Screenshot Promoting Cosmetics

Example Digital Signage Screenshot Promoting Cosmetics

We hear these two words loud and clear almost every day. And they’re usually followed by a long period of silence.

The reason for this outburst is that we’ve just told a potential client that an investment in touch screen-enabled digital signage can easily cost over $10,000 for just one screen.

After they’ve recovered from the shock, we go on to tell them that the cost really isn’t very much at all. And what they need to take into account is not how much the digital signage costs, but how much return it will bring.

Let’s look at it differently: If you paid $10,000 for just… Read More

Tourism Digital Signage with QR Code Integration (And a Little Wine Thrown In)

Tuesday, March 24th, 2009 by Julia Hyde

You may have noticed that Creative Search Media is passionate about digital signage and QR Codes - heck we’re betting our future on their success. But, what you might not know is that we’re also partial to a little wine - especially when it comes from Santa Cruz Mountain wineries close to our offices in Scotts Valley, California. We like to think local!

Anyhow, we decided to combine these three things - digital signage, QR Codes and wine - and come up with a touch-screen digital signage demonstration that shows how two relatively new technologies can work together to create an interactive advertising medium for placement in hotels, tourism centers, museums, airports and many more places tourists visit.

Watch the short video demo then tell us what you think. If… Read More