On Display at CES - Our Favorites

Monday, January 12th, 2009 by Julia Hyde

Dan and myself returned from CES in Vegas feeling a little worse for wear – the feet get you every time. Still, we enjoyed our visit and found some interesting new product ideas from some of the smaller, upcoming companies. Here are a couple of our favorites.

The E-cigarette or the cigarette that isn’t
An exact replica of a real cigarette, this nifty little battery-powered product simulates a real smoking experience complete with glowing cigarette tip and smoke-like vapor. Made up of three parts: the battery, atomizer and replaceable mouthpiece – the e-cigarette stores liquid that when heated creates a smoke-like effect. Determined to test this product out I ‘lit’ one up in a non-smoking restaurant. Sure enough the tip glowed just like a real cigarette and I was… Read More

A Sign of the Times - Digital Media Advertising Continues Growth

Tuesday, October 28th, 2008 by Julia Hyde

As recession looms and traditional advertising budgets are cut, digital media advertising (digital out-of-home) is set to grow at at annual rate of 12.9 percent, reveals a recent research study conducted by PQ Media. Digital media advertising enables advertisers to target relevant advertising to consumers as they go about their daily lives through digital signage billboards Read More

Creative Search Media Announces Four New Media Interactive Marketing Services

Thursday, October 2nd, 2008 by Creative Search Media

Digital Signage advertising, Viral and Social Media marketing; Email and eCRM and Mobile marketing. These new services will give advertisers the opportunity to attract and engage consumers whose media consumption patterns are changing at a staggering pace.

“In today’s texting, downloading, tagging, social networking world, it’s not enough for advertisers to stand around the water cooler discussing the latest trends and technologies – they have to act now,” said Julia Hyde, CEO and founder of Creative Search Media. “Our new services are designed to address the needs of the 21st century consumer and to dramatically improve the visibility and relevance of our clients’ advertising.” Read More

Interactive, Digital, Mobile, Viral? What Will This Year’s Holiday Marketing Look Like?

Friday, September 12th, 2008 by Julia Hyde

It will, in all likelihood, include giant screens that let consumers virtually touch and feel the merchandise in retail stores, share products with their friends, and then buy at the touch of a button or a click of their mobile phone.

In other words, this holiday season consumers can expect an interactive shopping experience that connects to their lives — digitally. Read More