A few weeks ago Creative Search Media dropped in digital signage equipped with a QR Code call to action at the Santa Clara Convention Center. We were tapped by WebmasterRadio.FM to provide an eye-catching, interactive promotion experience for their SearchBash event at SMX West.
WMR.FM’s founder, Daron Babin’s jaw literally dropped when we fired this thing up before the show opened. He had only seen Flash mockups on a tiny computer screen before that moment and they just don’t do the sign justice.
Our utilization of a QR Code on the signage provided an instant offline-to-online connection to the event registration form. QR Codes are relatively unknown entities in these parts, but we’re going to change that very soon.
So, let’s get on to the good stuff already… Check out our video over of the project.
Well, one last thing. Peerless, the maker of the stand we used, loved this video so much that they’re looping it in their booth at Digital Signage Expo in Las Vegas this week.
